Guwahati : Prime Minister Narendra Modi has brought Assam’s indigenous agricultural heritage into the international spotlight by presenting a sample of the state’s aromatic Joha rice to Qu Dongyu during his recent foreign visit.

The gesture was highlighted by Assam Chief Minister Himanta Biswa Sarma, who said the presentation reflected the growing global recognition of Assam’s traditional produce and cultural identity.

In a post on X, Sarma described Joha rice as a “small grain scented rice variety unique to Assam” known for its distinct aroma and deep cultural significance in the state.

Joha rice is an indigenous aromatic rice variety cultivated in several parts of Assam and remains a staple in Assamese households, particularly during festivals and traditional feasts. Unlike long-grain aromatic rice varieties, Joha is smaller in size and valued for its fragrance, soft texture and rich taste.

Agricultural experts have often identified Joha rice as one of Assam’s key geographical and cultural assets due to its unique flavour profile and traditional cultivation methods.

The rice variety has also attracted attention in niche and premium food markets, where demand for indigenous and organically cultivated products has been steadily increasing.

Sarma said the symbolic gift to the FAO chief reflected “the rising influence of Assam on the world stage” and underscored the Prime Minister’s efforts to promote the state’s heritage, indigenous crops and traditional products during international engagements.

The presentation is also being viewed as part of broader efforts to showcase Northeast India’s agricultural diversity and expand global awareness of region-specific produce with cultural and economic significance.